The Bread Winner Competition
Pitch live to a panel of investors & win an epic grand prize.
Ready to step into the spotlight and pitch your brand directly to investors live on stage? Get in front of a specially curated panel of seasoned FMCG focused Angels, VCs, Private Equity & Family Offices in a series of knockout rounds to win an incredible grand prize to propel your growth trajectory. Applications open 16th February.
What's up for grabs?
The opportunity to secure up to £25,000 in angel investment
A package of services and support from businesses that champion challenger brands (the full prize pot will be announced soon)
Exposure to a live audience of fellow entrepreneurs, investors, buyers, industry experts and media
Valuable feedback and the chance to raise your profile across the FMCG industry
Who can apply?
Food & drink brands currently raising pre-seed or seed investment
Only Bread & Jam Festival 2027 ticket holders can apply
How does it work?
Up to 42 brands will be selected to pitch live at the Festival on 23rd-24th March
Each brand gets 3 minutes to impress the judges and audience
There will be separate rounds for pre-seed & seed brands.
Winners from the preliminary rounds progress to the Grand Final
One brand will be crowned the overall winner
Applications open on 16th February 2027 and will close at 10:00am on Tuesday 16th March 2027.
At the Bread Winner competition I will be looking to find, and back, a brilliant founder, with a clear 'why', strong commercials and an amazing product. I'm especially excited to be taking part in the competition in Bread & Jam's 10th anniversary year.
Giles Brook, Angel Investor
